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mas_mh_fares Malaysia Airlines’ MH Value Fares programme was launched in Mid December last year aiming to boost ticket sales and revenue.

According to the MD, Dato Idris Jala, MAS developed the fare options after conducting research and benchmarked them against best practices of 21 airlines worldwide.

Whether for work or pleasure, whether it’s planned or on impulse, MHValue Fares allows you to fly the way you want.

MH Value 1 and MH Value 2 Comparison
mhvalue1

MH Value 3 and MH Value 4 Comparison

mhvalue2

1. Save more when you plan your travel in advance:

MHlow : From 70% discount, purchase online at least 21 days in advance
MHbasic : From 50% discount, purchase 14 days in advance
MHsmart : From 20% discount, purchase just 4 days in advance
MHflex : Enjoy total flexibility with no advance purchase requirement

2. More affordable for leisure travellers

With MHlow and MHbasic, you can be certain that you’ll be getting the cheapest fares available on our flights. How much you save depends on how far in advance you plan your travel or vacation.
Some important points on this package :_

3. Reduces fares not reduced service

Rest assured, you will still enjoy our award-winning service regardless of the price you pay for your ticket. Our new fare structure will in no way change that pledge. What’s more, you will continue to earn Enrich mileage with MHsmart and MHflex.

4. Complex fares now a thing of the past

No, these new fares are not part of a short term sales or promotion. It is the way we intend to do business from now on. It forms part of our commitment to deliver the highest quality at affordable prices, under our vision of being the World’s Five Star Value Carrier.

5. Better for you, better for business

Why are we doing this? Part of our Business Transformation Plan is to bring simplicity and value back to air travel. Our new pricing structure and lower prices will allow you to travel more, as well as sustain us to continue giving you value-added fares.

Some important points that you must know :

    These fare options are available for economy, business and first class travel.
    The value fares were available for all seats depending on seasonal load factor including peak and non-peak periods
    The four value fares for economy class – MHlow Fares, MHbasic, MHsmart and MHflex – offer discounts between 20% and 70% depending on the booking period as well as passenger preference.
    This package only for domestic routes only
    Read here for More details comparison

Compared to AirAsia, I personally believed that with this package you will have more flexibility. Of course, dollar and cents is not the issue people will you whatever they want. But having this type of products will at the end of the day benefit the consumer at large.

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